Marketing Operations Executive

Marketing Operations Executive

JOIN THE COMMUNITY.  

Making science better, together.  

careers@ioppublishing.org.  

Be part of a community working together to make science better. A society publisher with the perfect blend of not-for-profit purpose and commercial perspective. Here, we help each other be the best we can be: a team big enough to impact and small enough to care.  

We have an exciting opportunity for someone to join our Marketing team as a Marketing Operations Executive, this is a crucial role in supporting IOP Publishing’s goal of increasing success of our global marketing efforts. This position is ideal for a marketer with strong analytical skill and a passion for technology.  

What will you be doing?  

The Marketing Operations Executive will be responsible for building and deploying emails, landing pages, forms, and automations. The role will involve close collaboration with marketing teams to implement marketing automation, support in the execution of tactical email campaigns, and provide best practice recommendations to maximise marketing efforts. 

Additionally, the successful candidate will support the marketing teams in the use of a Customer Data Platform (CDP) in leveraging customer data to enhance marketing performance and deliver personalised customer experiences.  

Key job accountabilities include:  

• Build and set-up landing pages with personalisation and dynamic content to be used for various marketing purposes; 
• Build and set-up enriched forms to capture customer data, using progressive profiling as and when required; 
• Build and set-up tactical email campaigns configuring personalisation and dynamic content as and when required; 
• Configure automation rules and segmentation lists, based on customer categorizations and manage day to day maintenance of automation flows;
• Assist with quality control for all aspects of email communications, including links, email and landing page content, subject lines, and appropriate audience segmentation;
• Liaising with internal design studio on the creation of digital assets as required;
• Attend Email and Data User Group meeting and provide best practice advice and input into meeting topics; 
• Analyse customer behaviour, segment data, and provide actionable insights to improve engagement and conversion rates. 

About you: 

• Qualification or study in marketing/email marketing or equivalent work experience.

Knowledge & previous experience 

• Experience of working with CRM, Customer and/or Marketing data;
• Experience of building and deploying emails and/or automations ideally in a Salesforce environment, but not essential;
• An understanding of marketing processes as well as core marketing metrics;
• Customer data management and segmentation;
• Campaign strategy and execution;
• Data analytics and performance optimisation;
• Understanding of GDPR, CCPA, and data privacy best practices;
• Problem-solving mindset and adaptability in a fast-paced environment. 

 We know it is unusual for someone to tick every box so, if you don’t meet all the criteria, but demonstrate most of the skills and experience we are looking for, and have the enthusiasm to work with us, go ahead and apply.     

We aim to review applications soon after they are received and will arrange interviews when there’s someone we’re keen to meet, therefore we may conduct interviews prior to the closing date and reserve the right to close the advert early.     

Why work with us at IOP Publishing:     

Purpose: We are a world leader in the development of electronic publishing for the scientific community - working in the interests of science and scientists, we aim to maximise the impact of the research we publish.    

Culture: We offer a truly international culture with offices in Europe, Asia and the US and our reach is global. Our culture is the perfect blend of dedicated and intelligent professionalism, informal, friendly collaboration and authenticity with a social conscience.     

Financial Benefits: A competitive salary starting from £24,000 (Band B) depending on experience, an excellent pension scheme (up to 12% company contribution), a discretionary annual bonus scheme, a £200 stipend payment on completion of the probation period, and a range of other useful and cost-saving benefits available through our benefits platform.    

Health and Wellbeing: 33+ days holiday (including bank holidays), a 35-hour working week, life assurance, cycle-to-work scheme, dental insurance, health care cash plan, and a great positive working environment in our brand new office in central Bristol - modern airy and designed with all of our colleagues in mind – for work and social time.     

Flexibility: The contractual location of this role is our Bristol office, but we have recently moved to a hybrid working model with a dynamic and blended combination of office and remote working, dependent on business and team requirements.  We are looking for someone to attend the Bristol office on a weekly basis. Any travel to our Bristol office is at the employees own expense.  

To apply, please submit your CV through our careers site.     

IOP Publishing is an equal opportunity employer. Our goal is to ensure that diversity, equity and inclusion (DE&I) are built into our identity in a way that is natural and sustainable, visible through the work we produce, our company branding, our professional networks and the communities we serve and support, which includes our employees, talent communities and candidates. We particularly welcome applicants from under-represented backgrounds.     

We make recruitment and workplace adjustments wherever we can, so please let us know if there’s anything that we can do to support you.     

Please note that we are unable to provide visa sponsorship for candidates. If however you already have the right to work in the UK or hold an eligible work permit or visa, we encourage you to apply for this position.